Social Wi-Fi And Matatu Ads.

The world we live in now is dependant on internet connectivity. In Africa Kenya is 3rd after Egypt and Nigeria respectively with regards to internet connectivity having over 85% internet penetration. This is why at Radiant we are so heavy on social Wi-Fi as a form of advertising since every other place you go to or visit is Wi-Fi enabled. Social Wi-Fi will therefore guarantee you full visibility of your brand/products to your perceived target market. With a branded landing page for the free Wi-Fi, anyone who uses it gets to interact with your brand/product every time they use the service and at intervals of 15 minutes throughout their stay on the free Wi-Fi. The user is also served with a call to action and will only be allowed to proceed to browsing after watching your full video advert. On the left we have a short sample video of how this works. Matatu advertising on the other hand will ensure your brand/product reaches out to consumers who have an undivided attention thus call to action. This is shortly shown in the video below.